15:00 – 16:15 | Playhouse
Sustainability is about whether a festival continues to be meaningful to its audience, volunteers and staff beyond the first edition – but how is that achieved? We’ll be discussing the ways that large-scale special events can reach a wide audience, and how to persuade them to try something new; how engaging young people in participatory projects can create a new audience and the festival organisers of the future; and how taking care of volunteers (and/including ourselves!) can bring people back to supporting a festival year after year.
Confirmed speakers at this time are:
Jen Skinner, Programme Manager, Screen Tiree
Jen Skinner has 17 years experience in film exhibition, from managing Hebden Bridge Picture House to developing the film education programme at the National Media Museum.
As a regular collaborator with the Independent Cinema Office, Jen has created education resources for the ICO’s release of The Big Knights and is a regular speaker at events. She wrote and edited the toolkit on engaging young audiences for Into Film, which has been released as a resource to cinemas.
Jen is an Industry Advisor for the Film Hub A&E: Advice and Experience Member Advisory Scheme providing advice on audience development, audience engagement and education. In December 2015 Jen started Screen Tiree which became a Community Cinema in September 2016.
Building on the success of Screen Tiree, Screen Argyll has been created to support and grow all forms of cinema and film activity in Argyll. Providing opportunities to connect remote communities through film and supporting venues to engage with the widest audience.
Pete Johnson, Head of Operations at INDY Cinema Group.
Pete’s 15-year cinema and film career has included a variety of management roles and coordinating premieres for the Edinburgh International Film Festival. He was headhunted to lead 20th Century Fox’s northern UK marketing and promotion activities, forging new relationships with the media and independent cinemas. A subsequent move into theatrical sales helped to develop his astute sense of the marketplace and sharp negotiation instincts, key skills that now benefit INDY’s clients and audiences throughout the UK in his role as our Head of Operations.
INDY offers a range of tailor-made services to give independent cinemas more buying power, help reduce costs and increase ticket sales. We have developed our unique “Complete Cinema Solutions”, providing a range of services from a 100% impartial and professional film booking service that reflects marketplace trends, on-call cinema engineers, website design, online and POS (Point of Sale) sales integration, Unique TMS (Theatre Management System), full KDM management, remote playlist building and content management and comprehensive admin support such as BOR (Box Office Returns), accounting and marketing with a comprehensive online assets portal.
Whether your cinema is preparing to launch or an established venture, partnering with INDY enables you to maximise your business potential. Our team of industry experts and strong relationships with distributors mean we can negotiate deals on your behalf, directly passing on the benefits to you. Cost effective and flexible, our expert input manages the time consuming and costly aspects of running your business leaving you more time to concentrate on your customers and focusing on growing your business while at the same time maintaining your own unique individual identity.
INDY – Champions for Cinema
Image courtesy of INDY Cinema Group